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Certificate of dragon well tea Is Required

October 15th, 2011 at 02:57 am

 The West Lake Longjing tea brand integration of the proposed measures. Therefore, the integration of the West Lake Longjing tea brands become a top priority, is imperative. Organic dragon well tea produce is everywhere. We can buy organic vegetables, fruits. Based on the current status quo, the proposed two-step: 1. The establishment of "mother brand" management system     Some areas in the light of the current tea brand building and management of successful experience, "West Lake Longjing" tea brand integration, can be implemented in the "mother brand" management model. Organic beverages such as longjing tea and coffee are also available and they are very popular.      The so-called "mother brand", that the mother and child trademark trademark combination. This often requires the mother has a high reputation mark, and then with its well-known trademark to promote child. "West Lake Longjing" tea, famous, and is protected origin products. But how can you be sure the longjing tea you buy is really organic?  Protection of its mark of origin is an international symbol, it is also a brand (common brand). In a sense, signs promoting the protection of origin, than the corporate brand alone is easier, but also easy to obtain results. But strictly speaking, logos and trademarks to protect the country of origin or be different, to better protect the origin of the product, you must first register "West Lake Longjing" certificate of origin mark. Organic produce, Dragon Well tea included, is usually more expensive than non-organic brands.      Therefore, we propose the following measures:       (1) Please provincial, municipal and district government authorities or relevant authorities (such as industry associations) for registration. "West Lake Longjing" certification mark, so that the "West Lake Longjing" words mark, market-oriented, not only by the "Trademark Law" to protect, but also better with international standards. What’s to stop an unscrupulous tea vendor from falsely labeling his dragon well tea “organic” simply to get a better price?Provides that where produced in the Lake District and meet the requirements of the tea, the natural person, legal person or other organization may require the use of "West Lake Longjing" certification mark. What is Organic dragon well tea?Here, we suggest it should dilute the current level, the two concepts of protected areas will be extended to the entire lake area. "West Lake Longjing" certification mark is a trademark of the mother and the mother in the trademark system. Organic dragon well tea varieties are grown without the use of chemical pesticides or fertilizers.    (2) West Lake Longjing tea and then present the existence of registered trademarks are the property as a "sub-brand", and "West Lake Longjing" certification mark tied to use. The soil for growing dragon well tea is enriched with natural compost and a layer of mulch retains the moisture while providing extra nutrients as it breaks down.

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